Now, this must be interesting right? After singing hallelujah for so many explainer videos which we have come across during our amazing journey, you must have wondered if we have the ‘worst five’ list with us… Of course, we do! Though we wouldn’t keep them in the ‘worst list’, we could say these videos could have done better with some improvement and expert help! Probably these videos were made by start-ups who might be a major force to reckon with today, but a list is a list so without much ado, let me get started.
Check out this one!
5. Washington Realtors :
The white board animation is fair quality, no doubt about that! But really, the script??? This is more like a story with dialogues read out… The scriptwriter probably took his story writing skills too seriously! And those wordings on the screen, were they written with a paint brush?
For now, I would let it slide. Probably because, it has the quality of 1860’s, I guess sophisticated fonts were not developed by then! Or probably the video makers were angry with the client and decided to take it out on him… Or maybe, the animation guys were given tight deadlines! (Ah, the horror of tight deadlines… Trust me, I can tell you stories about it! But let’s keep it for some other day.) By the way, I am just speculating… The reason could have been anything from inexperience to tight budget. Continue reading